Effective date: June 29th, 2026
Introduction
My Coverage Policy, together with our affiliated companies, provides content via our Website and email communications. We also operate as a marketing and data company. In this capacity, we collect information that enables advertisers to target specific audience segments through various channels: online advertising, in-app placements, email marketing, telemarketing campaigns, and other promotional channels. Our marketing operations involve the collection, disclosure to third parties, and sale of individual consumer information, and we deliver advertising services that track consumer behavior across different websites and apps to serve targeted ads.
Each version maintains the key compliance elements (data collection, sharing, selling, cross-context behavioral advertising, and multiple advertising channels) while varying the tone and structure.
When you visit My Coverage Policy, we collect personal information from you, and you may also provide information to us. This privacy policy addresses that information and explains our practices for its collection, use, maintenance, and disclosure. Our terms of service contain additional information about our website.
Read this policy carefully—it explains our policies and practices for your personal information. Don’t agree? Then please don’t use our website or sign up for our emails. Using this website or interacting with our other services means you accept this privacy policy.
Application And External Sites And Services:
The practices of third parties regarding their use of your personal information are beyond the scope of this Privacy Policy. This Privacy Policy and our privacy practices do not extend and may differ from those of third party websites that can be accessed through links from this website. We encourage you to review the privacy policies of any websites you access through links from My Coverage Policy.
How We Obtain Your Personal Information:
We collect personal information on this website that you choose to provide, such as your name, email address, phone number, mailing address, and details submitted through an inquiry form. We may supplement the information you provide with additional data obtained from third parties, including affiliates and marketing or advertising partners. In certain instances, this includes data from third-party data providers that have obtained your personal information from their own services. We also automatically collect information through cookies and other tracking technologies to perform analytics and facilitate advertising. Additional details are provided below.
What Data Do We Collect?
“Personal information” means any information, in any form, that is created, collected, received, maintained, or shared in connection with the Company’s business and that identifies, relates to, describes, or can reasonably be linked, directly or indirectly, to an identifiable individual or household.
When you subscribe to the My Coverage Policy, you will be asked to provide personal information such as your name, date of birth, street address, e-mail address, and phone number. We also collect information through cookies and similar technologies, including IP address, imprecise geolocation (inferred from your IP address), device identifiers, timestamps, browsing activity, and click-through behavior. In addition, we may obtain information relevant to advertising from data brokers or publicly available sources, such as demographic details, interests, past locations, or purchase history. We may also collect limited categories of sensitive personal information, including race/ethnicity or location data, where relevant to marketing efforts. Please see “Your Privacy Rights” below for details on how to exercise your rights
In the past twelve (12) months, we have collected the following data categories, as defined in California law:
- Identifiers;
- Personal information categories listed in California Customer Records Statute (Cal. Civ. Code. § 1798.80(e));
- Protected classification characteristics under California or federal law;
- Internet or other similar network activity;
- Commercial Information;
- Professional or Employment-Related Information;
- Imprecise geolocation data;
- Inferences drawn from other personal information.
This information may be sold or shared with our affiliated companies and third-party partners for marketing and advertising purposes. You may opt out of the sale or sharing of your personal information at any time by visiting here or calling 833-465-1194.
Sensitive Information Practices
We do not directly gather Sensitive Personal Information, including information related to race/ethnicity, religious affiliation, precise geolocation, LGBTQ+ status, health status, financial accounts, or citizenship. That said, automated data collection tools such as cookies may capture information about your browsing behavior, which could suggest an interest in sensitive topics or group membership. As an example, visiting content directed at a particular ethnic community or health condition may imply such interest. While we do not create these inferences ourselves, our affiliated group of companies or other third parties with whom data is shared may do so. Where prohibited by state or local law, no sensitive inferences will be made without consent. We do not collect or use personal information from children under the age of 16.
How We Use Data
We use personal information to send you newsletters that you request and to provide content or marketing messages by email or via other channels. We also share your personal information with our partner companies, who may also send you marketing messages by email or otherwise. You can opt out here. Our use of your personal information may be considered “cross context behavioral advertising” in some cases.
When We Share Personal Information
We sell and/or share your personal information with our affiliates and partners for marketing purposes, including cross context behavioral advertising. We also share this information with companies who provide services for us, including services related to cross context behavioral advertising, analytics, fraud detection, web hosting, data security, or similar services. We contract with any third parties who have access to the personal information we share to ensure that they use appropriate information security measures and comply with laws. We may also share personal information if required by law (e.g. in response to a subpoena or court order), or to protect a person’s health or safety.
We may share personal information when required to do so by law, including with law enforcement agencies, regulators, courts, government authorities, or other third parties, to comply with legal obligations, respond to lawful requests, protect the rights, safety, or security of individuals, or enforce our terms of use and related agreements, including billing and collection matters. Personal information may also be disclosed in connection with a corporate transaction, such as a merger, sale, reorganization, dissolution, bankruptcy, or similar event, where user information is transferred as part of the business assets.
We may share personal information with third parties when you have agreed to such sharing, including for purposes explained to you at the time you submit the information or described in this privacy policy.
Cross Context Behavioral Advertising, Analytics, and Data Sharing
This website shares personal information with third parties who show you advertisements on this or other websites and also perform analytics and reporting about the performance of those advertisements. These companies (which may include data brokers) collect information about the websites you visit and the web pages and advertisements you view or interact with, and may combine this with personal information from other sources or share it with other third parties (this is also known as “cross-context behavioral advertising”). We (or our partners) collect your IP address, date and time of interaction, your Internet Service Provider (ISP), and the browser type and version you use to visit this website. This information may be combined with other personal information and used to deliver advertising from us or from other companies through email, on apps or websites, or through social media sites . We also use personal information to analyze interactions with this site and the advertisements we display so we can continue to improve them.
Cookies And Similar Technology
This website utilizes cookies, pixels, and other automated technologies to: (1) guard this site against online threats, (2) track and analyze how users interact with our website, (3) show you personalized content and advertisements, and (4) analyze how (or whether) you interact with advertisements or other content and communications. Cookies are small computer files that are stored on your browser to serve as unique identifiers so that your browser can be recognized at websites where our pixel is deployed. We do not track every site or page you visit on the Internet. You can restrict or delete the cookies currently on your browser at any time using the settings in your browser. If you use a browser-based “do not track” setting, this may cause an opt-out cookie to be set on your browser to prevent ongoing data collection. If you later delete this opt-out cookie, you may need to opt out again to prevent automated data collection.
Our Website uses automated tools to collect usage data, including cookies, Flash cookies, and web beacons. Cookies are small files stored on your device that support Website operations. You may disable cookies in your browser, but certain Website features may become unavailable if you do so.
Flash cookies are used on some parts of the Website to remember preferences and analyze navigation patterns. These cookies are managed separately through Adobe’s Flash Player settings.
Web beacons, also known as pixel tags or clear gifs, may be included on our Website and in our emails to track page visits, email opens, content popularity, and Website performance metrics.
Privacy Preference Signals: Global Privacy Control and Do Not Track
We support and honor the Global Privacy Control (“GPC”) signal and other universal opt-out preference signals as valid requests to opt out of the sale and sharing of personal information. These signals are processed automatically when detected from your browser or device. We do not aim to monitor every website you access online. Cookie preferences can be managed or cleared at any time through your browser settings. When you enable a browser-based opt-out signal, such as “Do Not Track” or GPC, an opt-out cookie is placed in your browser to block certain cookies. If this opt-out cookie is deleted or your GPC settings are changed, automated data collection may recommence.
Your Data Privacy Rights
You may exercise your privacy rights by completing the web form here, or by calling us at 833-465-1194 (you will be asked to leave a message). You may: (1) obtain a description of how we collect and use personal information (this Privacy Policy), (2) opt out of our sale or sharing of your personal information with other companies, (3) receive a copy of your personal information, (4) request that we delete your personal information, and (5) make other requests relating to your personal information. If you still have questions or concerns, please email at the address provided below. You may also have the right to appeal to state or federal privacy supervisory authorities if we are unable to resolve your issue.
If you would like to log complaints, please see below for contact information:
For the FTC: ReportFraud.ftc.gov or go to ftc.gov/complaint. You can also go directly to the Better Business Bureau complaint portal at bbb.org/file-a-complaint.
Before responding to a privacy rights request, we must verify that the request is made by the individual whose information is at issue or by an authorized agent. Requests must include enough information to confirm identity and clearly describe the action requested. You are not required to create an account to submit a request, and any personal information provided will be used only to confirm identity or handle the request. Your verifiable request will be addressed within 45 days. If we need more time to respond, we will send you written notice within the first 45 days explaining why and how long the extension will be, up to a maximum of 45 additional days
Should we deny a request as allowed by law, you may appeal that determination or contact us with any questions about our privacy practices using the details below. In certain jurisdictions, you may also have the right to contact a governmental privacy authority. We do not discriminate against individuals for exercising their personal data rights.
Not Intended for Use by Children
Our website is only for use by people who are 16 or older. We do not knowingly accept personal information from anyone under the age of 16, and we will remove any such personal information if we become aware that it is present in our systems.
How We Protect Personal Information
We have an information security program that includes commercially reasonable technical, organizational, and physical security measures to protect personal information from inappropriate exposure or misuse. Our program includes policies and procedures, training for our employees, and automated monitoring. We also audit our protective measures regularly to ensure resilience against evolving threats.
Personal Information Retention
We keep personal information for the period necessary to fulfill the purposes for which it was collected, as described in this policy, and for as long as required by applicable law. Personal information that is no longer needed is deleted or rendered non-identifiable.
Updates To This Privacy Policy
We reserve the right to update or change this policy at any time, without advance notice. The revised policy will apply from its “effective date.” You may wish to review this Privacy Policy occasionally to understand our collection, use, and sharing of personal information.
United States-Based Website
Our website is based in the United States, and is intended only for users in the United States. When you visit this site, you acknowledge that your personal information will be stored and processed in the United States, subject to applicable local laws.
How to Reach Us
If, after reviewing this policy, you still have questions or concerns, please contact us at contact@mycoveragepolicy.com or 14125 W Hwy 29, Ste B-203-366, Liberty Hill, TX 78642.